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Dubai Womens College, which is home to our MBA programme in Dubai recently hosted one of a series of Inspire Talks – a series of panel discussions for young people, particularly women, founded by Hermoine Macura TV Anchor, Founder & CEO of Straight Street Media. (Read about the launch event and more about the aims of the programme here: http://arabiangazette.com/inspire-talks-launches-uae-encourage-develop-young-women-country/). Dr Ron Bradfield, Director of SBS UAE, was instrumental in organising the event and a host of our local MBA students and alumni attended.

This Inspire Talk was on the subject of Social Media and panel members included:

  • Leith Matthews:  Founder of MAKE business hub, UAE, a co-working HUB space packed with Dubai’s young tech entrepreneurs.
  • Amal Al Mutawaa:  Social Media expert, working in the Executive office.
  • Doris Matlock:  Corporate lawyer in Dubai who has just run across the Sahara Desert to raise money for the  Black Dog Institute, a charity supporting mental disorder. Her blog charting her Sahara trek can be read here.

The Moderator was Hermoine Macura, TV Anchor, Founder & CEO of Straight Street Media, Founder of Inspire Talks http://facesofthemiddleeast.com/hermoine-macura.html

The discussion was on the use of social media – Leith Matthews talked about how he used social media to build up his business and connections, Amal Al Mutawaa talked a little about how she and the government uses social media, and Doris Matlock discussed the role of social media in raising money for charity.

Dr Bradfield commented “This was a very good session with lots of Q&A and debate with those attending. The consensus of opinion appeared to be that you cannot ignore social media, it permeates every aspect of our life and is growing in significance every day in all aspects – personal and professional – and while some forms such as Facebook may be declining, others such as Linkedin, Twitter and Instagram continue to grow.”

The Inspire Talks panel

The Inspire Talk panel and attendees